Chapter 5

PROFILES IN GROWTH

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DID YOU EVER WISH you could step for a brief time from your world into someone else’s small-business reality, just to gauge how others go about making crucial decisions, find out what they do when they make mistakes, or learn something you could use to refine your approach to your own business? Here’s your chance. In this section, you’ll meet four big-vision small-business owners—Stephen Marcus, Tony Canaletich, Shelby Putnam Tupper, and Nina Ummel. The profiles are snapshots into their experiences with and insights gained from growth that confronted or eluded them at some point on their journeys as business owners. ...

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