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Blogging All-in-One For Dummies, 3rd Edition
book

Blogging All-in-One For Dummies, 3rd Edition

by Amy Lupold Bair
April 2023
Beginner content levelBeginner
768 pages
19h 53m
English
For Dummies
Content preview from Blogging All-in-One For Dummies, 3rd Edition

Chapter 5

Monetizing with Social Commerce

IN THIS CHAPTER

Bullet Understanding social commerce

Bullet Building your blog’s brand

Bullet Cashing in with merchandising

Bullet Monetizing with paywalls

In the early days of the blogosphere, a blogger’s community existed primarily on their website. Readers engaged with content within the comments section or interacted with each other within the threads on the blogger’s forum page. Readers might occasionally send an email, but for the most part, the term community referred to the activity happening on that blogger’s actual site.

The emergence and then explosion in popularity of social media changed everything for the blogosphere because suddenly bloggers had new platforms where they could share content and build community. Bloggers now not only create personal profiles on platforms such as Facebook, Twitter, and Instagram. They also create accounts and pages to help build their blog’s brand.

In this chapter you’ll learn about monetizing your little corner of the blogosphere by cashing in on the influencer marketing phenomenon within your own online community including ...

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Publisher Resources

ISBN: 9781119989011Purchase Link