Blogging For Dummies, 7th Edition

Chapter 18

Joining the Big Four Social Networks

IN THIS CHAPTER

Diving into Facebook

Using Twitter

Getting up and running on LinkedIn

Sharing images on Instagram

According to the Pew Research Center, the majority of Americans use at least one social media platform (www.pewinternet.org/2018/03/01/social-media-use-in-2018/), and I’d venture a guess that most if not all bloggers frequent social media sites regularly. But if you’re in the non-social media using minority, then this chapter may guide you to finally dip your toe into the social media waters! No matter where you stand when it comes to personal social media usage, participating in platforms such as Facebook and Twitter is a must for bloggers in this day and age.

In this chapter we’ll take a look at what I’m calling the big four social networks: Facebook, Twitter, LinkedIn, and Instagram. All four platforms are popular with the non-blogging world, which means, of course, that they’re the perfect location to meet your future reading audience. The connections are ripe for the picking. You just need to dive in and get started! ...