Skip to Main Content
Brilliant Leader, 2nd Edition
book

Brilliant Leader, 2nd Edition

by Simon Cooper
October 2011
Intermediate to advanced content levelIntermediate to advanced
216 pages
5h 5m
English
Pearson Business
Content preview from Brilliant Leader, 2nd Edition
120 brilliant leader
The communication funnel
The communication funnel is an extension of the 80/20 rule and
is shown below.
Open response
Listen
and
probe
Summarise
and
clarify
Overview
The communication funnel provides a structured approach to
the communication exchange. The end of the funnel is the key
information that comes from the discussion and is likely to be
directly related to your communication objective – for example,
an action plan. In order to get to the end of the funnel, there are
two earlier steps. Firstly, you need to obtain an open response
from the other person by getting them to talk about the subject.
Based on this response you then ...
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Start your free trial

You might also like

Brilliant Project Leader

Brilliant Project Leader

Mike Clayton
Working with Costs and Budgets, 5th Edition

Working with Costs and Budgets, 5th Edition

Institute of Leadership & Institute of Leadership & Management

Publisher Resources

ISBN: 9780273762362