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Brilliant Leader, 2nd Edition
book

Brilliant Leader, 2nd Edition

by Simon Cooper
October 2011
Intermediate to advanced content levelIntermediate to advanced
216 pages
5h 5m
English
Pearson Business
Content preview from Brilliant Leader, 2nd Edition
Leading without direct reports 167
Benets
When I started in my current role in organisation effectiveness,
I had a meeting with the vice president of sales in Europe. His
opening line was, ‘Tell me about your role and what you can
do for me and my team.’ This pretty much sums up a really
important point when you are trying to inuence anyone, but
in particular senior managers. People are primarily interested
in the benets you can offer them. If you can clearly answer
the question (whether it is asked or not), ‘What’s in it for
me?’, you are well on the way to gaining their agreement and
support.
Commitment
When you are trying to inuence other ...
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Publisher Resources

ISBN: 9780273762362