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Build, Run, and Sell Your Apple Consulting Practice: Business and Marketing for iOS and Mac Start Ups by Charles Edge

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© Charles Edge 2018
Charles EdgeBuild, Run, and Sell Your Apple Consulting Practicehttps://doi.org/10.1007/978-1-4842-3835-6_2

2. Beyond Services

Charles Edge1 
(1)
Minneapolis, Minnesota, USA
 

Once upon a time, an IT consulting shop needed to keep hardware on hand, such as sticks of memory. Engineers provided more value to customers and extended the amount of time they were working with customers by selling and installing that memory to make the computer faster. While we don’t install memory on most computers (especially Apple computers), this is a great example of doing something that makes the life of those who hire you better, while making a little additional profit. Consider instead bolting on additional cloud services, like backup. And focus ...

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