4

First steps

Abstract:

Taking the time to develop policies and guidelines for implementing and maintaining a social media presence and to ensure staff members have the skills needed to participate successfully requires a strategy designed to ensure interested parties are involved, engaged, and supportive of the efforts made. The whole academic community should be consulted. Planning is complex, because of the complex nature of the identity of an academic library. The primary importance of purpose is discussed and emphasized, as is the fact that this is a two-way process. Typical concerns of library staff are addressed; the need for continuous learning and investment in skills is detailed. The chapter includes a skills checklist, and a range ...

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