2012 Digital Marketer: Benchmark and Trend Report. Costa Mesa, CA: Experian Marketing Services, 2012.
Ahmed, S. 3 Common Social Media Pitfalls, and How to Fix Them. Small Business Technology Available from http://www.smallbiztechnology.com/archive/2011/10/3-common-social-media-pitfalls-and-how-to-fix-them.html/, 2011, 21 October.
Arehart, J. Measuring Success On Facebook. Cavendo blog Available from http://www.cavendo.com/blog/measuring-success-on-facebook/, 2009, 29 March.
Attwell, G. Can Web 2.0 and Social Software Help Transform How We Measure Quality in Teaching, Learning, and Research? In: Ehlers U., Schneckenberg D., eds. Changing cultures in higher education: moving ahead to future learning. Berlin: Springer; 2010:433–446. ...