Book descriptionMany professionals in the Library and Information Services (LIS) area are using Web 2.0 to deliver content and reaching out to connect with library users. This book applies these technologies to help shape your own career development plan. Increased online connectivity has opened up new opportunities for professionals to network, learn and grow in their careers; in an online world, where many of us have a digital footprint already, new rules apply. This readable guide builds on the solid foundation of previous library career books. The social networking tools described will supplement the traditional methods of career development. Chapters provide advice and practical examples, showing how to use Web 2.0 technologies in our careers including: ways to enhance your skills; building professional networks; developing a positive online presence.
- Provides fresh ideas on building networks to survive and thrive in the digital career space
- Covers the risks and opportunities of having an online presence
- Provides a Web 2.0 toolkit for independent learning
Table of contents
- Cover image
- Title page
- Table of Contents
- List of figures and tables
- About the author
Chapter 1: Web 2.0 and your library career
- Technology and the core business of libraries
- Our technological past and future
- What is Web 2.0?
- Why should LIS professionals be interested in Web 2.0?
- What are the key features of Web 2.0 that make it useful in careers?
- What are the risks and pitfalls of Web 2.0?
- Web 2.0 and the workplace generally
- Cornerstones of career development
Chapter 2: Social networking sites and your library career
- Social networking overview
- What is social networking software?
- What is social media?
- The rise and rise of social networking
- Drivers of social networking growth
- What is so revolutionary about social networking software?
- Why should librarians be interested in social networking?
- What are the main issues or problems with social networking?
- Getting started on the social networking checklist
- Chapter 3: Using Facebook, LinkedIn and Twitter for your career
Chapter 4: Personal marketing for your career
- What is marketing and why do you need to know about it?
- How do you apply marketing principles to your career?
- How do you start to develop a personal brand?
- Personal brand self-assessment checklist
- Developing a personal brand as an early-career professional
- Marketing: the four Cs
- Web 2.0 tools for developing a personal brand
- Web 2.0 tools for eportfolios
- Importance and benefits of marketing
Chapter 5: Privacy, social networking and your career
- Why is privacy important?
- What has changed to make online privacy an issue now?
- Are there generational differences in attitudes to privacy?
- Who is responsible for ensuring online privacy?
- What is the history of privacy erosion in the online world?
- Privacy and your career
- Privacy and Facebook
- Privacy and Google
- Digital footprint
- How to monitor your digital footprint
- Google Alerts
- FAQs and actions for online privacy
- Government agencies providing support for privacy
- Tracking privacy changes on social networking sites
Chapter 6: Lifelong learning and your career
- Career paths and new roles in LIS
- What is lifelong learning?
- Lifelong learning and student graduate attributes
- Strategies for becoming a lifelong learner
- RSS (Really Simple Syndication)
- RSS feed readers
- Sources of RSS feeds
- How to subscribe to RSS feeds
- Managing your RSS feeds
- Start pages
- iGoogle start page
- Web widgets and gadgets
- Step by step: setting up iGoogle
- Yahoo! Pipes
Chapter 7: Web 2.0 professional development for your library career
- LIS professional organisations and professional development
- New ways of delivering professional development
- LIS conferences and their career advantages
- Getting the most out of conference attendance
- Post-conference reflection
- Conferences in the time of Web 2.0
- The conference backchannel
- The unconference
- 23 things and the Learning 2.0 Programme
- Accessing the Learning 2.0 Programme as an independent learner
- List of 23 things from University of Cambridge Library
- Devices and gadgets: learning through play
- YouTube for professional development
- Open education courseware
Chapter 8: Networking for your LIS career
- Why do you need to network?
- Networks for career support
- Networks for career influence
- Learning networks and your career
- Connectivism and learning networks
- ‘I store my knowledge in my friends’
- Personal learning networks (PLNs)
- How do you cultivate a network?
- Tips for cultivating networks:
- Cloud computing
- Wikis for networking
- Google Groups for networking
- Yammer for networking
- LinkedIn for networking
Chapter 9: E-mentoring for career development
- What is mentoring?
- What does a mentor do?
- Benefits of mentoring in the workplace
- Formal mentoring
- Informal mentoring
- E-mail for e-mentoring
- Finding a mentor
- Characteristics of a successful e-mentoring relationship
- Thinking outside the box, peer mentoring and non-library mentors
- Online networks for mentoring contacts
Chapter 10: Keeping up to date and being competent
- Information overload
- Coping with information overload
- Library and Web 2.0 blogs
- SlideShare for staying up to date
- RSS for staying up to date
- Twitter for staying up to date
- Social bookmarking
- Tag or word clouds
- Housekeeping and keeping track of passwords
- Social media competencies for LIS professionals
- Title: Building Your Library Career with Web 2.0
- Release date: November 2011
- Publisher(s): Chandos Publishing
- ISBN: 9781780632896
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