Book description
The compelling story of how one man took a 150-year-old family recipe and disrupted the entire liquor industry one sip, one bottle, one handshake at a time
Tom Bulleit stood on a stage before a thousand people inside a tent the size of a big-top. It was both his thirtieth wedding anniversary and his birthday. But there was another thing to celebrate: the dedication of the new Bulleit Distillery in Shelbyville, Kentucky. His great-great-grandfather, Augustus, created his first batch of Bulleit Bourbon around 1830. A century and a half later, Tom fulfilled his lifelong dream, revived the old family bourbon recipe, and started Bulleit Distilling Company. Eventually, Tom was named a member of the Honorable Order of Kentucky Colonels, and elected to the Kentucky Bourbon Hall of Fame. Thinking back on all his achievements, Tom was overcome by a wave of emotion. He looked into the sea of faces and said, “I don't believe our lives are told in years. . . or months. . . or weeks. I believe we live our lives in moments."
Tom’s book Bulleit Proof is just that—a life told in moments. Moments of joy, triumph, hardship, persistence, and success. His is a story of survival: in war, in business, in life. Tom faced death twice: in a foxhole and in a cancer ward. In Bulleit Proof, Tom reveals all, pulls no punches, and lets you into his heart. In this book, you will:
- Share Tom’s personal story, including his loves, losses, and struggles
- Learn the history of one of America’s most beloved and awarded brands
- Draw inspiration from the persistence and dedication Tom has shown throughout his life
- Explore how Bulleit Bourbon changed the liquor industry forever
Bulleit Proof is a fast-paced page-turner—not only for fans of Bulleit Bourbon and admirers of Tom, but for anyone who loves an emotional, hilarious, inspirational, and deeply honest story.
Table of contents
- Cover
- Be Proactive: (Problems Do Not Resolve Themselves)
- Presume Nothing: (“No, This Gun Isn't Loaded”)
- Be Prepared: (Embrace the Wisdom of the Boy Scouts)
- If It Doesn't Seem Right, It Probably Isn't: (Trust Your Gut)
- 20/40/60: (At 20, You Worry Yourself Sick About What People Think of You. At 40, You Say, “The Hell with ’Em.” At 60, You Realize They Were Not Thinking About You.)
- Go All In: (Without Commitment and Passion—Which Are Infectious—It Won't Happen)
- Be Afraid: (Today May Be the Day It All Turns to Shit)
- “No battle was ever won by spectators.”: —John Le Carré
- Be Result Oriented: (Nothing Was Built by Performing Tasks)
- Find Humility Before It Finds You: (Life Is Coming to Get Us All)
- Plan Ahead: (If You're in the Far‐Left Lane and You Need to Exit Right in 500 Feet, You May Arrive in the Afterlife Instead of Altoona)
- No News Is Not Good News: (Things Are Just Getting Worse)
- Follow the Money: (You Will Find the Answers to Life's Questions Along and at the End of the Money Trail)
- Know the Facts: (There Are Such Things and to Know Them Is Power)
- Focus on the Task at Hand: (If You Don't Complete What You're Doing Right Now, Nothing Comes Next)
- Bulleit Points
- Acknowledgments
- About the Author
- Index
- Supplemental Images
- End User License Agreement
Product information
- Title: Bulleit Proof
- Author(s):
- Release date: April 2020
- Publisher(s): Wiley
- ISBN: 9781119597735
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