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Bursting the Big Data Bubble
book

Bursting the Big Data Bubble

by Jay Liebowitz
July 2014
Beginner to intermediate content levelBeginner to intermediate
351 pages
9h
English
Auerbach Publications
Content preview from Bursting the Big Data Bubble
3
1
ReseaRching inTuiTion
A Curious Passion
EUGENE SADLERSMITH
Surrey Business School
University of Surrey
1.1 Introduction
“Big Data” is big news; it’s heralded by some as the “new oil.”
*
So, in
a world where computer-based processing applications enable tech-
nologists to capture, curate, manage, and process unimaginably large
amounts of hard data is there any place for human judgment? e
Big Data hype suggests not: Analysis of petabytes of data will allow
us to say “correlation is enough” without the need for causal models
let alone human judgment and the Big Data future promises simula-
tions of the brain and nervous system and new entities that ...
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Publisher Resources

ISBN: 9781482228854