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22
Why i conTinued When
Reason and logic
dicTaTed oTheRWise
MELANIE P. COHEN
IT Strategic Planning and Communications
US Department of Housing and Urban Development
22.1 Introduction
When you have had a long career in government, you sometimes
can feel as if you have seen it all. You know when a new idea will
take off and be successful and you know when it will be less than
successful—not quite a failure, but not quite a success. You have seen
the decision-making process in action. You have seen it work well
and you have seen it fail miserably. But sometimes, you just know,
whether it is a gut feeling, instinct, intuition, or just sheer determina-
tion because of your refusal to give up when you know something has
value, that an idea is going ...