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Business Architecture
book

Business Architecture

by Jonathan Hunsley, Debra Paul, Victoria Banner, Michael Greenhalgh, Vicky Rothwell
January 2025
Intermediate to advanced content levelIntermediate to advanced
256 pages
7h 12m
English
BCS, The Chartered Institute for IT
Content preview from Business Architecture

6 PROCESS/SERVICE VIEW OF BUSINESS ARCHITECTURE

INTRODUCTION

This chapter covers the following topics:

  • service concepts;
  • service definition and value propositions;
  • value stream analysis;
  • customers, customer experience and customer journeys;
  • network analysis.

The product/service view is a core dimension within an organisation’s business architecture and represents the value streams of activities deployed to deliver the products or services provided to customers. Support activities that are required to enable these value streams may also be modelled. Understanding the nature of the offering made to customers, whether internal or external, is necessary to ensure that the activities conducted are in line with the strategic intent. Further, ensuring ...

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Publisher Resources

ISBN: 9781780176727