10 THE IMPORTANCE OF EDITING

Presenting a business case is like a moon shot: you only get one go at it. That means it’s essential to ensure that the document you hand out or the presentation you deliver is as good as it possibly can be. And the way to do that is by editing it. If you have someone you can trust to cast their eye over your document, they’re worth their weight in gold, but you can be a perfectly good editor yourself.

KEY QUESTIONS TO ASK AS YOU EDIT

Editing is the process of revising material before it’s published or distributed. There are two parts to it. The first is asking whether the information presented is correct, and the second is asking whether it’s being presented in the best possible way.

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