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Business Communication, Third Edition
book

Business Communication, Third Edition

by Barbara Shwom, Lisa Gueldenzoph Snyder
June 2015
Intermediate to advanced content levelIntermediate to advanced
480 pages
31h 52m
English
Pearson
Content preview from Business Communication, Third Edition

SQ4 How can you improve your communication with people from different cultures?

You may have heard the saying, “We cannot escape our culture.” Culture describes the learned and shared patterns in a society. Differences in culture exist among countries, such as the United States and China, as well as subsets of a population, such as urban and rural. People are shaped by the cultures they come from, and they develop a set of assumptions about how to act based on these cultures. For example, for most Americans, the following statements are noncontroversial truths:

Photo courtesy of Winston Taira

  • If you have a 10 am appointment, you should arrive ...

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Publisher Resources

ISBN: 9780133863307