O'Reilly logo

Business Development For Dummies by Anna Kennedy

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Chapter 21

Ten Regular Actions that Benefit Your Business

In This Chapter

arrow Identifying regular tasks that make a real difference

arrow Taking small actions each and every day

In your day-to-day life, you know that you gain beneficial results by repeating small actions every day: for example, walking a short distance to help get fit or memorizing a few additional words of a new language (bien sûr!). Well, business development is no different.

Schedule some time today for this chapter’s ten actions and keep a log. You never know – the wonderfully unexpected may well show up.

Making Five Business Phone Calls

Tackle the calls you don’t want to (yes, those darned cold calls). Doing so brings your firm four benefits:

  • You conquer your dislike.
  • You maintain your company’s presence in the market.
  • You come to appreciate people who do this task all day.
  • You’re sure to uncover a lead at some point (on average, after about 100 calls – around four weeks from today).

Go to it!

Calling Customers and Partners

Call every customer and every partner each month. Find out how things are going, what’s on these people’s minds and whether you can discover anything to which your team needs to pay attention.

Every three months, take these people out to lunch, or at least drop by. You get feedback, more work ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required