Building a Business: Continuing Team Exercise
Build a team of three to five classmates. You will be working with this team throughout the semester to make decisions about the launch of a new product.
Assignment
Meet with your team members and develop specific responses to the following:
1-11. Have each team member work individually to identify at least three trends in the external environment that will create business opportunities. Come together as a group and create a master list of trends.
1-12. Which trend do you think creates the greatest opportunity for success? Why?
1-13. Identify a product, either a good or a service, that will take advantage of this opportunity. Although you will refine this throughout the semester, write a four- to ...
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