Crafting a Business Plan

Part 5: Managing Information

Goal of the Exercise

This part of the business plan asks you to think about your business in terms of information technology needs and costs.

Exercise Background: Part 5 of the Business Plan

In Chapter 14 , we discussed the major impact that IT—computers, the Internet, software, and so on—has had on businesses today. This part of the business plan asks you to assess how you will use technology to improve your business. Will you, for example, use a database to keep track of your customers? How will you protect your business from hackers and other IT security risks?

This part of the business plan also asks you to consider the costs of doing business, such as salaries, rent, and utilities. You’ll ...

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