CHAPTER IGetting Off to a Strong Start

Staging Your Business for Financial Success

It’s not black magic, though sometimes a little magic might help!

IT’S SAFE TO SAY that the great majority of entrepreneurs who start their first business are pretty ignorant about finance. That’s nothing to be ashamed of; we live in times when our education and preparation for the work world are pretty tightly focused. You’re no doubt pretty passionate and proficient in the area on which your business operates. And that matters, a lot.

So if you didn’t have a finance and accounting background, it’s going to be one of your challenges to get educated about the aspects of finance that affect your business (and your industry sector). But the good news is that, for ...

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