Part II

Decisions, Decisions: Choosing a Gamification Framework

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In this part . . .

Maybe you want to use gamification to increase customer engagement. Or perhaps your goal in gamifying your business is to encourage collaboration among employees. Either way, your next step is to determine just how to implement gamification. To aid in this, we’ve identified six gamification frameworks — holistic programs designed to achieve specific business objectives. In this part, you’ll get the lowdown on each one, with case studies to boot.

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