O'Reilly logo

Business Intelligence Applied: Implementing an Effective Information and Communications Technology Infrastructure by Michael S. Gendron

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Appendix

Ticket Sales Inc.: A Fictitious Business Case*

Chapters 7 and 8 use the fictitious case in this appendix to provide examples of best practices.* This fictitious case is set up as a request for proposal since that adds a dimension of reality. In addition, a fictitious case is used because that makes it possible to create diagrams and tables that explicate the best practices described in these chapters.

This case requires both a strategic and business analysis. The linkages between the business needs of Ticket Sales Inc. (TSI) and the ICT required to support competitive positioning must be understood. TSI is a start-up business that has received venture capital seed funding. It is using the seed funding to perform a number of feasibility studies that will enable it to seek first-round venture capital, assuming that when the seed funding analysis is complete, the proposed venture will be found to be viable. In this request for proposal, TSI is undertaking a technology feasibility study that must include five-year total cost of ownership estimates.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required