Acknowledgements

The authors wish to thank participants at the Business Model Leadership seminar and the 1st Business Model Conference in Venice, 17–19 May 2017, as well as the participants at the 2nd Business Model Conference in Florence, 5–6 June 2018, for their comments and suggestions. Furthermore, we would also like to thank participants at the Future Research Directions in Business Models seminar with Charles Baden-Fuller, hosted by Business Design Center on 5 October 2017 in Aalborg, for fruitful discussions. Further thanks go to Jesper Sort, Peter Thomsen, Christian Byrge, Kristian Brøndum, Erik Bjurström, Torben Toft Kristensen, Martin Krogstrup Nielsen and Robin Roslender for comments on previous versions of the manuscript. Finally, ...

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