9. Social Media: A Focus on Strategy to Support Your Personal Networking

By Stephen L. Faulkner

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Courtesy of Shutterstock.com.

Social media is the online environment created for the purpose of instant interactive communication and mass collaboration. It is the old campfire, the nineteenth-century family dinner table, the Sunday afternoon church social, and the neighbors gathering at the backyard fence all rolled into one and magnified by some exponentially large number. Instead of connecting just to the person next to you, the potential is there to connect with the thousands who are now next to you!

What Is Social Media?

Social media, or a set ...

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