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Business Productivity Strategies for Success (Collection) by Daniel Silvert, Merrick Rosenberg, Mark I. Woods, Jerry Weissman, Martha I. Finney, Trapper Woods

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43. “But, I’m not an artist!”

Rx: Infographics

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In my constant effort as a coach to persuade businesspeople to remember that a picture is worth a thousand words and to avoid the dreaded “Presentation-as-Document Syndrome,” presenters often protest, “But I’m not an artist!”

Cast adrift from their familiar text slides, presenters are reluctant to try alternatives. However, you don’t have to go out and buy a painter’s smock and beret to break the mold of an endless parade of boring bullet slides.

Begin with overarching concept that the primary—and sole—purpose of your PowerPoint is to illustrate your narrative. Remember my often-repeated (because ...

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