Campus Placements : Ensure You Don't Remain Unplaced

Recruiters spend an average of “six seconds before they make the

initial ‘fit or no fit’ decision”

2

on candidates. This research was done

using eye-tracking technique

3

on 30 professional recruiters in a

10-week period to analyze the contents and duration of their focus on

résumé. Interestingly, it was found that in six seconds, the recruiters

quickly skim through your name, current title and company, current

position, start and end dates, previous title and company, previous

position’s start and end dates, and education.

Therefore, considering the limited time that recruiters spend on a

résumé, it becomes imperative to create a résumé that highlights the most

relevant and interesting information to the prospective employer in a clear

manner so that they don’t have to struggle to find pertinent information.

During campus placement, you may have to follow a specific tem-

plate for drafting résumé; however, in future, you will be required

to design it in a general format. This chapter explains the guidelines

which will be helpful in drafting résumé in any format.

Exhibit 3.1 Taking the “t or no t” decision

2

Vivian Giang, “What Recruiters Look At During The 6 Seconds They Spend On Your Resume,”

Business Insider, accessed on May 2, 2016 (http://www.businessinsider.in/What-Recruiters-Look-

At-During-The-6-Seconds-They-Spend-On-Your-Resume/articleshow/21056137.cms).

3

Ibid., p.70.

3

R T S

‘Y’ W

M03_Campus Placements_C03.indd 70 8/29/2016 5:51:51 PM

Résumé That Sells ‘You’ Well 71

BIODATA

Ricky Sen

[e-mail]

DOB: 27 February 1985

Nationality: British

Gender: Male

Marital status: Single

Objective

I want to earn money and be successful and am looking for a job in

Hyderabad which doesn’t involve traveling

Personal Profile Statement

I am a sincere person who works very hard. I am excellent at networking.

I have experience although in a different field. I am looking for my

growth in your company.

Education and qualifications

1991–1992 Starkids Nursery

To begin with, let us understand the significance of résumé in the

recruitment process with the help of the following real-life case.

Real-life Case Situation

Maria, who is the HR Head of an India-based MNC, received a

couple of résumés for the job position of a Marketing Executive.

Out of all the résumés received, two of them deserve a special

mention here—one, which was immediately discarded because

of its unprofessional look and presentation (see Figure 3.1) and

the second one, which created an excellent impression about the

candidate within the first few seconds (refer to Figure 3.2). Both

the résumés are shared here for your analysis.

M03_Campus Placements_C03.indd 71 8/29/2016 5:51:52 PM

72 CAMPUS PLACEMENTS: Ensure You Don’t Remain Unplaced

1992–1996 Brightland Primary School

1996–2005 Convent Secondary School

• English: A*

• Mathematics: C

• Accounts: B

• Economics: A

• Business Studies: C

2009–2011 MBA

Employment and Work History

2012–2013 IT department

Was responsible for

• Maintenance of equipment

• Providing IT services to clients

2013-2014 Sales

Hobbies and interests

I enjoy cooking, singing and going to Church on Sundays.

References

Mr Sharma

Infosys

Salary Expectations

Minimum Rs 50,000 per month

Figure 3.1 Résumé of Candidate A

M03_Campus Placements_C03.indd 72 8/29/2016 5:51:52 PM

Résumé That Sells ‘You’ Well 73

Richa Garg

5 Majestic, Mahagun Mascot, Ghaziabad-201016

Mob: [phone]

Email: [e-mail]

Career Objective

Seeking a challenging role in the marketing domain.

Personal Profile Statement

A motivated, adaptable, and responsible marketing graduate

seeking a position that will utilize the professional and technical

skills developed through past work experiences in this field.

Education and Training

2011–2013 MBA (Marketing) Amity University

• 9.1 CGPA

• Gold medalist of the batch

Relevant Modules:

• Strategic Brand Management

• Sales Management

• Customer Relationship Management

• Corporate Communications

• Business Research Methodology

• Digital Marketing

2008–2011 BBA CBS, Delhi University

• 9.2 CGPA

• Scored highest grades in three courses in the batch

2007 XII Silverline Secondary School

95% with toping in Mathematics

Employment History

Jun 2013–Present Marketing Trainee Shinestar.com

M03_Campus Placements_C03.indd 73 8/29/2016 5:51:52 PM

74 CAMPUS PLACEMENTS: Ensure You Don’t Remain Unplaced

Responsibilities:

• Calling customers and clients

• Assisting in research about competitors’ marketing strategy

• Assisting in marketing campaign

Achievements:

‘Best Employee of the Month Award’—January 2015

Hobbies and Interests

Meeting new people, socializing with friends and family, playing

football

References

Mrs. Pratima Mahajan

Faculty in Department of Marketing, Amity University

Address: 1, Pandara Road, New Delhi-201010

Tel: [phone]

Email: [e-mail]

Compare the résumés of candidates A and B, and analyze their strengths

and weaknesses. Write your responses in the given table.

Table 3.1 Analyzing Résumés

Résumé of Candidate A Résumé of Candidate B

Strengths Weaknesses Strengths Weaknesses

It is interesting to note that every bit of information provided in the

résumé gets translated into some personality trait. Even the format

and presentation of the résumé speaks a lot about the applicant’s

Figure 3.2 Résumé of Candidate B

M03_Campus Placements_C03.indd 74 8/29/2016 5:51:52 PM