Résumé That Sells ‘You’ Well 99
Thus, every résumé is a kind of a marketing communication with an
objective to sell yourself well to the recruiter and to win an interview.
It should stir the employer’s interest and convince them that you have
what it takes to be successful in the new position or career.
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“Don’t raise your voice, improve your
–Desmond Tutu
Retrieved on April 21, 2016, from http://www.goodreads.com/quotes/213415-don-t-raise-your-
M04_Campus Placements_C04.indd 101 8/29/2016 5:55:17 PM

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