2016: “Real Cars” and Real Competition


When 2015 drew near to a close, Tesla’s product line could be summarized as follows:

(Rocco September 29, 2015)

Tesla … will finally debut its Model X on Tuesday night, hoping to tap into a fast-growing market for luxury crossovers.

… almost two years after the crossover was originally expected to go on sale …

… the Model X Signature series will start at $132,000 … the Model X will run about $5,000 more than comparably equipped Model S sedans. The base Model S, which has a late December delivery date as of Tuesday, costs about $72,000…

… The Model X is Tesla’s third product after the Model S and the Roadster, which was discontinued. Tesla plans to being selling the Model 3, a mass-market ...

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