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Cascades: How to Create a Movement that Drives Transformational Change
book

Cascades: How to Create a Movement that Drives Transformational Change

by Greg Satell
April 2019
Intermediate to advanced content levelIntermediate to advanced
288 pages
6h 48m
English
McGraw-Hill
Content preview from Cascades: How to Create a Movement that Drives Transformational Change

CHAPTER 6

Networking the Movement

It takes a network to defeat a network.

—GENERAL STANLEY MCCHRYSTAL

In 1979, Rick Warren was finishing up his master’s degree in divinity at Southwestern Baptist Theological Seminary in Fort Worth, Texas. With a pregnant wife and less than $2,000 in the bank, he wanted to start a new congregation, but wasn’t quite sure where. He began to pore through census records in search of a suitable place and finally hit on the Saddleback Valley outside Los Angeles. Although it was one of the fastest-growing communities in the country, it had relatively few churches. He did some more research and discovered that while many residents identified as Christians, they didn’t attend services regularly. It seemed like he had ...

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Publisher Resources

ISBN: 9781260454024