Chatbot Building and Marketing with Chatfuel-Without Coding

Video Description

Create AI/NLP-powered chatbots for Facebook Messenger as part of a social media/email/digital marketing strategy

About This Video

  • Create your own chatbot enhanced with Artificial Intelligence (AI) and Natural Language Processing (NLP)
  • Learn and explore passive marketing techniques using chatbots

In Detail

Have you ever wanted to build an intelligent chatbot for your own business or organization? If yes, then this course is perfect for you.

The course starts with an introduction that talks about what is being covered in the course and why it is important. Then many basic terms in the Chatbot world are explained. The next couple of lessons cover how to create a structure/skeleton for a Chatbot you want to build. The next few lessons show how to build a Chatbot step-by-step. If you work along with them, by the end of these lessons you'll have a functional bot in place. The next few lessons show how to include some advanced features and AI rules to make the bot intelligent.

Finally, some ways to market your products within the bot are covered. This course is for anyone who wants to build a bot for his own business or someone else's. If you want to start your own agency and build bots for clients, this course is a great starting point. Chatbots will soon rule the social media world and digital marketing space in general. But Chatbots are still in the initial stage of their development lifecycle. So if you decide to enter this space and master it, this knowledge will be invaluable in your marketing career. The predictions about Chatbots are so startling: Chatbots are set to improve in the next few years to the point where they replace humans in terms of marketing and customer service functions. This is possible with an improvement in Artificial Intelligence and Natural Language Processing functions.

In the near future, maybe in the next couple of years, Chatbots may take the place of email marketing. So my bold claim is this: if you work the marketing space and really want to succeed in it, you cannot afford to not master Chatbot marketing.

Product Information

  • Title: Chatbot Building and Marketing with Chatfuel-Without Coding
  • Author(s): Sivakumar Kannan
  • Release date: October 2018
  • Publisher(s): Packt Publishing
  • ISBN: 9781789951837