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Clients First: The Two Word Miracle by JoAnn Callaway, Joseph Callaway

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Say Yes

Is Clients First a worthy commitment? Will Clients First lead to greatness? We believe it is and it does. Deciding to pursue the goal of putting your Clients First is the right thing to do. It is a worthy pursuit, and it will reward you greatly.

How do you make a commitment to putting Clients First? You say yes.

Would you rather say no? Do you think it would be better to go on ignoring your clients? Should you stick with business plans that refer to revenue sources rather than customers? Do you want to keep tinkering with business models that attempt to respond to market metrics and enhanced competitive position? Or would you be better off saying yes to taking care of your customers first.

It is a simple question. Yes or no?

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