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Clients First: The Two Word Miracle by JoAnn Callaway, Joseph Callaway

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A Client of Those Callaways

Today, our team is 30 agents strong, and they all have a two word mission statement: “Clients First.” They all deal directly with clients, and we never have to look over anyone’s shoulder. There is no backbiting or negative competition. A client is never referred to as “Brian’s client” or “Joyce’s client.” Every client is referred to as a client of Those Callaways.

JoAnn and I could never do what we do without this team, and we owe them our deepest gratitude. At the same time, they put their trust and faith in us to keep up the steady flow of buyers and sellers, and, just as they serve our clients, we have a responsibility to our team. It is our role to serve them.

A team, by definition, is a group working toward a common cause. In our case, that cause is serving the clients of Those Callaways. Our team is an interdependent group. Each agent at Those Callaways relies on several other team members in order to best serve our clients.

Some teams are like a chain, which is only as strong as its weakest link. Each member of the team provides a specific step in a process. Each team member is dependent upon the team member completing the task that came just prior to the current step. When there is a breakdown at any step in the process, it can be like an assembly line coming to a stop. Everything waits until that link in the chain is fixed and the process is set back in motion.

Some teams are segregated by purpose, such as football teams. You have the offense, ...

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