Introduction
The challenges in writing a book on coaching are the same as those one faces when beginning to coach:
- How to say something distinct enough to foster change and yet familiar enough to be understood.
- How to say something linearly (the organized form of nearly any book) that can only be fully understood holistically or systemically.
- How to show something meant to evoke a paradigm shift in a way efficient (cogent) enough to maintain interest.
In other words, how to be heard saying something well beyond quick techniques in a world clamoring for them. The list could go on, as you well know if you’ve ever attempted to evoke excellence from someone else—if you’ve ever tried to coach someone. However, the job of a coach is always to speak ...
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