Cocktail Investing

Chapter 9Designing Your Portfolio

Where should I invest my money?

Put it in booze. Where else can you get a guaranteed 40 percent?

– Anonymous

I have spent most of my money on women and beer. The rest I just wasted

– Steve Forde

If we really did profit from our mistakes, I'd be extremely rich by now.

– Anonymous

We've covered a lot of information to help you narrow down investment ideas, but now we are going to get personal. We've walked you all though how to read the economy like a pro, and the difference between the economy and the stock market; they often don't move together. We've walked you through how politics and regulations can have a big impact on industries, which can affect your investment choices. We've shown you how to notice those disruptive technologies that can create major investment opportunities along with the pain points and psychographic changes that can serve as catalysts, headwinds, or tailwinds. Finally, we just showed you how we go about putting all that together to identify investable Cocktail Thematics.

Now we are going show how you can go about designing a portfolio that suits your unique needs while using the Cocktail Thematics you've identified. Designing a portfolio can be thought of as similar to designing and building your dream home. First, you would learn about all the latest Cocktail Thematics and developments to give your fantasy home the latest technologies and design techniques that you like. You'd likely be flipping through and collecting ...