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Collaborative Business Design: The Fundamentals
book

Collaborative Business Design: The Fundamentals

by Brian Johnson, Leon-Paul de Rouw
March 2018
Intermediate to advanced content levelIntermediate to advanced
112 pages
1h 44m
English
IT Governance Publishing
Content preview from Collaborative Business Design: The Fundamentals

5. SERVICE DESIGN STATEMENT

All truths are easy to understand once they are discovered; the point is to discover them.

Galileo Galilei

5.1 Business service design deliverable

In this chapter, we will reiterate the principal steps in BSD mentioned in Chapter two, focusing on the actual ‘thing’, the SDS that you must deliver. The result of the BSD session should be a design description encapsulated in a ‘SDS’. It may not be the best service offering because the BSD deliverable is the most appropriate service offering. Service design thinking facilitates the enterprise in extensively checking this ideal service design offering and governing the development of the proposed service and innovation requirements. The design thinking approach will surface ...

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Publisher Resources

ISBN: 9781849289788