4
THE GLOBAL STANDARD
Ghosn’s success in holding the reins of both Renault and Nissan made him a kind of living legend in the auto world. And he perpetuated the mystique by routinely saying, in a humblebrag way, that any wannabe CEOs waiting in the wings would wisely think twice before attempting such a delicate, exhausting, cross-cultural balancing act.
“I would not recommend to anyone else that they do the job I’ve been doing. Being in charge of two companies and having to run between two countries is extremely taxing on people. I had to do it because I had no choice,” the time-zone traveling dual CEO told Automotive News in 2014. “I was put in a position where I had to and there was a clear benefit to the Alliance.”1
His ideal handoff, ...
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