O'Reilly logo

Communicating to Lead and Motivate by William C. Sharbrough

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

CHAPTER 5

Communicating to Motivate

Once you have a solid understanding of motivation and the motivation process, you can begin to develop specific strategies to help employees to be motivated. A promising line of research based on Sullivan’s Motivating Language Theory1 gives concrete advice for strategic leader–follower communication. Sullivan’s original work asserted that a strategic leader with an expanded oral language repertoire would better engage, motivate, build commitment, and create a shared organizational vision with followers.2

Results from numerous studies have validated Sullivan’s assertions and show significant and positive relationships between leader motivating language (ML) and critical organizational outcomes such as employee ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required