8On the Page: How to Write Well


Learning Objectives

When you complete this chapter, you should be able to:

• Describe strategies for helping readers follow points and find details.

• Write an effective opening and a useful closing.

• Use effective language.

• Explain how to proofread for a professional image.


In the last chapter, you learned why writing is an important communication skill and examined the characteristics of good business writing. You also learned the important role that planning plays in writing successfully and what steps you take to plan writing that achieves a specific purpose.

Now you will look more closely at ways ...

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