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Competing Through Joint Innovation by Manuel Hensmans

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Competing Through Joint Innovation

The Chinese telecommunications company Huawei recently has made significant inroads into European markets using a strategy of innovation partnerships with customers and governments.

Manuel Hensmans

WINTER 2017

Emerging markets such as China and India have become the growth drivers of corporate R&D initiatives from all around the world.1 Although there is growing evidence that Chinese companies are shifting their innovation focus from cost savings to knowledge-based research, the view by many in the West remains that companies based in emerging markets are not ready to take over the role of leading innovators from their Western competitors.2 As a result, Chinese multinationals have been at a competitive disadvantage, ...

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