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ACCEPT THAT YOU WON’T BE UNDERSTOOD

Sometimes the System Isn’t Ready for Your Ideas

Every society honors its live conformists and its dead troublemakers.

—MIGNON MCLAUGHLIN

Today’s startups and multinationals alike are seeking to disrupt and innovate within their industries, but most are not terribly good at it. Data suggests that the most successful industry solutions come from people with outsider perspectives. Why? Because insiders are prone to déformation professionnelle, the tendency to assess information through the lens of one’s specialty. What happens when you are hired to be “inside” because you have astute knowledge from outside ...

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