images

CHAPTER 2
Conscious Capitalism and the Heroic Spirit of Business

What does it mean to become more conscious as individuals and as businesses? Consider one of nature’s many small miracles: a caterpillar transforming into a butterfly through the seemingly magical process of metamorphosis. For its brief existence, a caterpillar does little more than eat; that is seemingly its only purpose. Some caterpillars eat so much that they grow to one hundred times their original size. However, eventually the amazing process of metamorphosis begins. When the time is right, certain cells become activated in the caterpillar and it enters the cocoon phase, from ...

Get Conscious Capitalism, With a New Preface by the Authors: Liberating the Heroic Spirit of Business now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.