
INCLUSIVE DESIGN WITHIN A LARGE ORGANISATION
Anna Mieczakowski
1
, Sue Hessey
2
& P. John Clarkson
1
1
Engineering Design Centre, University of Cambridge, UK
2
BT Innovate & Design, UK
Ensuring that inclusivity is practised in consumer product design
requires a fine balance between the needs of the business and those
of the users. This paper explores ten best-practice principles derived
from auditing the practice of inclusive design within BT, supported
by over a decade of research on the uptake of user-centred design in
industry. The principles described herein are likely to benefit other
organisations operating under similar pressures associated with cost ...