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Create Competitive Advantage with Innovation (Collection) by Luke Williams, Dwayne Spradlin, Alpheus Bingham, Inder Sidhu, Jeffrey Wager, Donald deBethizy, Michael Lord

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Endnotes

Introduction

1 “You do not…what you do”: Jerry Garcia quoted in, Warren Bennis and Patricia Ward Biederman, Organizing Genius (Basic Books; 1 edition, 1998), p. 19.

2 Disruptive technologies: Clayton M. Christensen, The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail (Harvard Business Press, 1997). See also Clayton M. Christensen and Michael E. Raynor, The Innovator’s Solution: Creating and Sustaining Successful Growth (Harvard Business Press, 2003).

3 “Industries are being built…in full swing”: Seth Godin, Welcome to the frustration decade (and the decade of change), blog post, January 1, 2010.

4 “Mastery of design, empathy, play”: Dan Pink, A Whole New Mind: Why Right-Brainers Will Rule the Future (Riverhead Trade; ...

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