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Creating the Market University by Elizabeth Popp Berman

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CHAPTER 8

Conclusion

THIS BOOK BEGAN WITH A PUZZLE. In 1961, the governor of Illinois asked the University of Illinois to consider how it might strengthen its contribution to the state’s economy. The university was not averse to playing an economic role. But its response—a vague committee report prescribing few real actions and presenting no strong vision of how to achieve the governor’s goals—reflected the difficulty the university had in thinking about its role as an economic actor. By 1999, though, when the university faced a similar request, its response was radically different. It leapt into action, creating and expanding initiatives designed to maximize the economic impact of its scientific and technological innovations. What changed in ...

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