© The Author(s), under exclusive license to APress Media, LLC, part of Springer Nature 2023
P. Parra Pennefather Creative Prototyping with Generative AIDesign Thinkinghttps://doi.org/10.1007/978-1-4842-9579-3_12

12. Use Cases

Patrick Parra Pennefather1  
(1)
University of British Columbia, Vancouver, BC, Canada
 

This chapter details some use cases to demonstrate pragmatic uses of generative AI and how its use is supporting the creative process for different types of guest creatives. The real-world use cases have been implemented with subscription-based generative AI sites, tools that are in beta, and open source APIs (Application Programming Interfaces). The chapter will also reveal that using multiple machine learning models to layer AI-generated ...

Get Creative Prototyping with Generative AI: Augmenting Creative Workflows with Generative AI now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.