© The Author(s), under exclusive license to APress Media, LLC, part of Springer Nature 2023
P. Parra Pennefather Creative Prototyping with Generative AIDesign Thinkinghttps://doi.org/10.1007/978-1-4842-9579-3_4

4. Creative Companion

Patrick Parra Pennefather1  
(1)
University of British Columbia, Vancouver, BC, Canada
 

Having ascribed a variety of personas to generative AI, this chapter moves the idea forward that through various personas that you prompt, generative AI has the capacity to generate prototypes that will further augment your creative process. In saying that, this chapter further transforms generative AI into a creative companion that provides inspiration like a muse.

Generative AI as Muse

In Greek and Roman mythology, the Muses were ...

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