CHAPTER 7

Step 3

Identify Data Sources

Distinguishing the signal from the noise requires both scientific knowledge and self-knowledge: the serenity to accept the things we cannot predict, the courage to predict the things we can, and the wisdom to know the difference.

—Nate Silver

After establishing the HR research and analytics agenda, the next step is to pinpoint the data sources that can aid in addressing the research questions and hypotheses. Data sources can be categorized into traditional or novel, structured or unstructured, and public or private. In this chapter, representing Step 3 of the HR analytics cycle, the distinction between traditional and novel data sources is outlined, along with a brief description of structured and unstructured ...

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