Tactics to Bridge Social Identity Groups in Organizations
Chris Ernst Center for Creative Leadership
Jeffrey Yip Center for Creative Leadership
AS STRUCTURAL and technological boundaries are dismantled, a flat world of boundaryless organizations gives rise to a different type of boundary found in intergroup relations. In organizations worldwide, leaders are challenged to bridge social identity boundaries between groups of people with different histories, perspectives, values, and cultures.1 For instance, in South Africa, leaders work to transform deep-rooted social tensions between Afrikaners and black Africans in a financial-services firm. In Southeast Asia, the CEO of a faith-based organization attempts to ...