Crowdsourcing For Dummies

Introduction

Crowdsourcing is the latest revolution wrought by the technologies of computing and communication – a revolution that brings people together and harnesses their collective intelligence. The power of crowdsourcing is such that it’s created political revolutions and toppled governments. At turbulent times, crowdsourcing has deployed the crowd – the group of people who actually do the work required – as a collective witness to follow the actions of governments, record speeches and monitor elections. And yet, at a more modest level in everyday life, crowdsourcing can still revolutionise the way you go about things. Crowdsourcing enables you to work with people who have specialised skills, to engage massive groups of workers, to collect data that you couldn’t have gathered previously and to offer advice that’s far beyond experience.

Crowdsourcing can change your life. It connects you to a massive crowd of people who can bring their skill, experience and knowledge to everything you do in your business, your non-profit organisation and even in your daily life. When you work with the crowd, you no longer work alone. You have the power of the crowd behind you, a crowd that will change the way you work, the way you plan and even the very way you think.

About This Book

Crowdsourcing For Dummies is here to help you become a crowdsourcer – a person who manages the crowdsourcing process, whether in a business, a non-profit organisation or just in everyday life. This book gives ...