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BECOME A LEADER
The greatest hope for solving every significant problem we face as a planet is for more people to become influential leaders.
This book started with a bold assertion. We claimed that if you bundle the right number and type of influences into a robust influence strategy, you can create rapid, profound, and lasting change. We shared research that suggests you can amplify your influence tenfold if you follow the principles practiced by effective leaders around the world. And finally, we offered not just to help you do a few things better, we held out hope that Crucial Influence skills would improve the way you think about every influence challenge you face.
The next time you struggle to find a way to influence change, we hope ...
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