September 2017
Intermediate to advanced
414 pages
13h 41m
English
Cultural competence is good not only for the United States but for the global community as well. This fact has been observed by the business community for some years now. Although concerned with the bottom line, businesses have long since understood the need for cultural competence as a way of conducting business on the world stage. Therefore, attending to the specific needs of how business is carried out is important to the sustainability of any multinational corporation. Attention to racial and gender differences is not new to many companies. Some practices in these areas have, however, not been the most enlightened. ...